The mission of the EMSI is to promote/encourage/enhance the economic strength and vitality of Easton's central business district through volunteer and community driven efforts. These efforts will focus on enhancing the quality of life in the downtown, solidifying Easton's identity as a "college town" and promoting the uniqueness of our community's history, architecture, diverse culture and riverfront location. Through these efforts the EMSI aims to increase consumer business, build the retail, restaurant and professional services base and make downtown Easton the natural gathering place for the greater Easton community